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(06 of 09) Case Studies
 
Sentrol Process Control Systems
In the 1980s we were the ad agency for Sentrol. Sentrol had a sizeable global ad budget that grew with the success each new year the ads we produced brought. We worked with the magazine research companies to focus our ads with Sentrol goals with what these research companies had learned relating them to what the goals of Sentrol were. As well as all their ads we produced all their collateral materials. Most of it was using print. Trade shows also played a major role in their promotion. Our booth above won the Best Exhibit Award at the Canadian Pulp and Paper Association Show in Montreal.

As their agency the CEO reported that we helped them quadruple their sales to $45,000,000. A number of years later the firm was bought by a multinational European company.