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(Early 1970s) Land Development Booklet ... & Decades Later a Compliment to Rod from the Client
Cover and some of the spreads from an investment vehicle using embossing, spot colours and specialty paper stocks.
Clairtone was a major Wolf Canada client (see Advertising and Promo section on this site). Peter Munk & David Gilmour continued working with Wolf (and Rod) on their new projects after Peter & David left Clairtone. This included projects in the Pacific like that shown here. Many years later Peter Munk became CEO of the very successful Barrick Gold.
Then, in 2008, the Toronto Design Exchange held a big event called The Art of Clairtone. The display at this event & the book about it included design work Rod had produced for Clairtone.
At this event Rod and Liz had a chance to talk with Peter Munk & David Gilmour. They told Liz that Rod was as good as any designers they worked with...and then David said "but Liz I have to tell you Rod was too humble." This gave Rod food for thought. |
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Design: Rod Nash.....Agency: Wolf
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