Nash and Nash Ltd. Design and Advertising

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1970s Building the Reed Brand in Busy Trade Shows Large trade shows are often by nature visually cluttered. In our detailed, retail style display shown here, our visually powerful three dimensional Reed symbols proved to create a much stronger brand recognition than Reed had had before.

Liz & Rod produced and installed many exhibits for the different Reed companies at numerous trade shows & events across North America. By working together in a focused way our integrated giveaways and the many other communications materials we produced for Reed also helped the overall growth of recognition for the Reed brand. See next page for the brochures shown above on the centre table and both 3 dimensional Reed Symbol "tables."