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(16 of 35) Events Gallery
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1995 Chiropractic Anniversary Convention & a Lesson Learned from Ivan Chermayoff
Folder and sponsorship package for the Canada Chiropractic Centennial Convention. Printed using metallic inks from bronze through to platinum sponsorship (that do not really show on a web site). At an art director club event in Toronto the speaker was Ivan Chermayoff from New York. He said, " If ever you have to work with an organization logo you really do not like, just repeat it and make a pattern of it. If you do this you will find it looks good, and so will everyone." We did this with the cover of the folder for this event and other event materials. Everyone did really like it LOL. Thank you Ivan :) |
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