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(04 of 18) Corporate ID/ Gallery
 
1970s: Controlling Corporate ID & Creating a Strong Visual Presence ...
Shown here just a few of the hundreds of materials that we designed & produced for Reed using a large variety of the different media available in the early 1970s.
This created strong recognition. A strong visual Corporate Identity both inside and outside the Reed companies.
 
 

In the 1970s few companies had the kind of in house design departments of today. Rather than concentrating on Corporate ID Manuals to evolve a strong identity some of our clients (like Reed) saw value in making one trusted firm (Nash & Nash) be involved, to some degree, in all their communications.